From a friend:

It seems like retailers cannot justify creating any new product unless it comes with some sort of special Ipod receptacle. Shirts, jackets, handbags, ties, necklaces — you name it, they make it to hold your pod. But the one item I never thought I’d see with a pod pouch was underwear. Thanks to the folks at Play, you can now listen to your favorite new Justin Timberlake hit in the comfort of your boxer briefs.